The basics of creating a successful Marketing Strategy

Marketing, within the company strategy, should not be considered as a simple tool to maximize profits, but rather as a key element for any strategy to develop a serious innovation process. The importance of marketing derives from the fact that, if thought in a strategic and complete way, it can allow an enterprise to introduce … Continue reading The basics of creating a successful Marketing Strategy

The Forms and Dynamics of Technological Innovation

Introduction Technological innovation is a fundamental component of progress and is the main determinant of human development, defined as "a process of broadening human possibilities, enabling individuals to enjoy a long and healthy life, to be educated and to have access to the necessary resources at a dignified standard of living". In addition to the … Continue reading The Forms and Dynamics of Technological Innovation

Sources and Dynamics of Technological Innovation

Technological innovation: Definition Technological innovation is a fundamental component of progress and is the main determinant of human development. It can be defined as "a process of broadening human possibilities, enabling individuals to enjoy a long and healthy life, to be educated and to have access to the necessary resources at a dignified standard of … Continue reading Sources and Dynamics of Technological Innovation

The Factors of Production

In Economics, factors of production are those components used in the production process for the creation of finished goods and services. The link between the quantity of individual inputs and the quantity of product obtained (output) is expressed by the production function.The factors of production that are traditionally identified in economic theory are land, capital, … Continue reading The Factors of Production